HomeNews1998October › Toys R Us VISA Upgraded

Toys "R" Us VISA Upgraded Thu, Oct 15, 1998 AddThis Social Bookmark Button

By R. McKinley, CardTrak.com

Chase Manhattan Bank and Toys"R"Us have enhanced the rebate structure of the Toys"R"Us Visa Card from Chase, making the card even more rewarding. Beginning in October, cardmembers of the Toys"R"Us Visa Card from Chase will earn a 4% rebate, up from 3%, each time the card is used for purchases at Toys"R"Us, Kids"R"Us, and Babies"R"Us. Cardmembers will continue to earn a 1% rebate on all other purchases everywhere Visa is accepted. As an added benefit, cardmembers will now have the flexibility to choose when and how to use the rebates. For every $10 earned in rebates, cardmembers will receive a Geoffrey Reward coupon. Geoffrey Reward coupons can be used at any of the "R" Us family of stores for savings right at the register. Cardmembers can even collect their coupons for holidays, birthdays and special occasions. The coupons are good for one year from the date of issuance.

FULL STORY:
The Chase Manhattan Bank and Toys"R"Us have enhanced the rebate structure of the Toys"R"Us Visa Card from Chase, making the card even more rewarding. Beginning in October, cardmembers of the Toys"R"Us Visa Card from Chase will earn a 4% rebate, up from 3%, each time the card is used for purchases at Toys"R"Us, Kids"R"Us, and Babies"R"Us. Cardmembers will continue to earn a 1% rebate on all other purchases everywhere Visa is accepted.

As an added benefit, cardmembers will now have the flexibility to choose when and how to use the rebates. For every $10 earned in rebates, cardmembers will receive a Geoffrey Reward coupon. Geoffrey Reward coupons can be used at any of the "R" Us family of stores for savings right at the register. Cardmembers can even collect their coupons for holidays, birthdays and special occasions. The coupons are good for one year from the date of issuance.

"This new reward structure truly provides our cardmembers with the added value they want. Cardmembers will have an opportunity to earn even greater rebates while having the flexibility to use these rebates in a way that fits their lifestyle," says Michael Urkowitz, Chase executive vice president in charge of the credit card business.

"We're very pleased to offer our customers another great value and another reason to visit Toys "R" Us, Kids"R"Us and Babies"R"Us said Ernie Speranza, Senior Vice President, Advertising and Marketing, Toys"R"Us. "The partnership between The Chase Manhattan Bank and Toys"R"Us really is a win/win for everyone involved especially our customers."

The Toys"R"Us Visa from Chase is available as a gold or classic card, and has no annual fee. In addition to earning rebates by using the card at any of the "R"Us family of stores, the Toys "R" Us Visa Card from Chase can be used at more than 14 million locations where Visa is accepted worldwide. It also offers cash access at banks and ATM locations worldwide, and features a dedicated 24-hour customer serviceline. To apply for the card, customers may call 1-800-207-VISA.

Chase's credit card portfolio has more than 20 million accounts and over $30 billion in outstandings. Chase is the fourth largest bank card issuer in the United States, and its joint venture with First Data Corporation is the largest merchant processor in the U.S.

Chase is a leading provider of financial solutions to individuals and small businesses, large corporations and government entities. Chase, with over $365 billion in assets, has relationships with more than 30 million consumers coast to coast. Chase can be reached on the Web at www.chase.com. Toys "R" Us, the worldwide authority on kids, families and fun, currently operates 1,462 stores: 697 toy stores in the United States; 448 international toy stores, including franchise stores; 214 Kids "R" Us children's clothing stores; 101 Babies "R" Us stores; and 2 KidsWorld stores. The company also sells merchandise through its Internet site at www.toysrus.com.