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0% APR Wed, Oct 7, 1998 AddThis Social Bookmark Button

By R. McKinley, CardTrak.com

Introductory rates for credit card offers are running significantly lower than last fall. According to CardWeb's CardWatch service(www.cardwatch.com), teaser rates of 2.9%, 3.9% and 4.9% are emerging as this year's most common pricing compared to the 5.9% and 6.9% intro rates for 1997. This week, Travelers Bank USA unleashed its new 'Quicken Platinum VISA' with no-annual-fee and 0% APR for the first six months. The 0% intro rate applies to new purchases only. A 5.9% intro rate applies to balance transfers and cash advances. The on-going APR is prime +7.9%. The 'Quicken Platinum VISA' offers cardholders the ability to download card activity via dial-up connection or Internet access. The personal financial software also categorizes transactions. Travelers is also offering 'Quicken Platinum VISA' cardholders an optional 'TravelersMiles' rewards program for $39 per year. CardWatch is a real-time library of credit card marketing campaigns including direct mail solicitations, print ads, TV spots, and online ads.